LOVEHONEY BECOMES THE WORLD'S LARGEST SEXUAL COMPANY

2021-09-03

European-based sex-toy company Germany Wow Tech Group and UK-based online retailer Lovehoney merged in a $1.2 billion deal, creating the world's largest sexual wellness company.


WOW Tech Group and Lovehoney have joined forces to form the Lovehoney Group. The group will be led by WOW Tech CEO Johannes Plettenberg.  

Now home to more than 730 highly trained professionals from over 25 nations and located in ten offices across the world, the Lovehoney Group will continue to provide best-in-class brands and truly innovative and high-quality products to its retail partners as well as delivering exceptional B2B customer service.  

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